Hinge

1. App Identity

• Full app name: Hinge
• Tagline / marketing copy on screen: - "Subscribers go on 3x as many dates"
  • "Get seen sooner and go on 3x as many dates"
  • "Send and see all the likes you want"
  • "Increase your chances of getting more likes with a 24 hour Superboost"
• App description (if visible, e.g. app store or onboarding): NOT VISIBLE IN RECORDING
• Target audience (as implied by copy/visuals): Users looking for tailored matches and dates (implied by "dating intentions", "relationship types", and in-depth profiles).

2. Verification & Trust

• Photo verification: Yes
  • How it works: "Selfie Verification". The app asks the user to "Take a quick video selfie to show you're really you." It notes: "At least one clear profile photo without anyone else makes verification easier" and "No need to match your profile pic's hair or makeup for this selfie check."
• ID verification: Not visible
• Phone number required: Yes (Visible in Settings under "Phone & email")
• Social media linking (Instagram, Spotify, etc.): Not visible
• Other verification methods: None visible

3. Profile Creation & Fields

• Required fields: - Sexuality
  • Gender preference ("Who would you like to date?")
  • Dating Intention
  • Relationship Type
  • Height
  • Ethnicity
  • Children
  • Family Plans
  • Hometown (Skipped in video, but prompted)
  • Work/Job Title
  • Education (School / Highest level attained)
  • Religious beliefs
  • Political beliefs
  • Vices (Drink, Smoke tobacco, Smoke weed, Use drugs)
  • 6 Profile Photos
  • 3 Written Prompts
• Optional fields: - Voice Prompt
  • Video Prompt
  • Prompt Poll
  • Users can toggle "Visible on profile" or "Hidden on profile" for most demographic fields.
• Prompt-based questions: Yes.
  • List each prompt category if visible: About me, Let's chat about, Storytime.
  • Specific prompts seen: "Unusual skills", "A random fact I love is", "This year, I really want to", "Typical Sunday", "My greatest strength", "I go crazy for", "The way to win me over is", "Dating me is like", "My simple pleasures", "Two truths and a lie", "My most irrational fear".
• Photo slots: 6 required slots. AI feature available: "Find photos faster? Get AI photo suggestions to find the best options for your profile." Users can drag to reorder.
• Bio / free text: No traditional bio block visible. Profile text is strictly prompt-based.
• Interests / tags: Not visible as standard tags, but users can add a "Match Note" ("Share something with matches you want them to know before chatting").
• Dealbreakers / must-haves: Yes. Users can check "This is a dealbreaker" under filter settings (e.g., Age range, Distance).

4. Discovery & Matching

Matching Mechanic

• Primary mechanic: Browse algorithm-served feed.
• How it works: Profiles are presented vertically. The user scrolls through photos and prompts. To express interest, the user clicks a heart icon located on a specific photo or prompt, rather than swiping the entire profile.
• Mutual match required to chat? Yes. ("When a like is mutual, you'll be able to chat here.")
• Daily limits: Yes, there is a free like limit. A paywall appears stating: "You're out of free likes for today."

Filters & Search

Discovery Features

• Explore / discover feed: Standard vertical scrolling feed ("Discover").
• "Who liked you" visibility: Paid (Available in Hinge+ tier: "See everyone who likes you"). The free tab shows "You're new, no likes yet".
• Spotlight / boost: Yes. "Boost: Get seen by 11X more people". Costs: 1 Boost (€7.99), 3 Boosts (€6.66/ea), 5 Boosts (€5.99/ea). "24 hour Superboost" mentioned at the bottom.
• Second chance / rewind: Not visible in recording.
• Top picks / curated suggestions: Yes, "Standouts". A separate feed denoted by a star icon. Requires a "Rose" to send a like to these users.

5. Communication

Messaging

• Text messaging: Yes — Free (upon mutual match).
• Photo/video in chat: Not visible.
• Voice messages: Not visible in chat, but "Voice Prompts" are visible on profiles.
• Voice/video call: Not visible.
• Read receipts: Not visible.
• Message before matching: Yes — Free. When sending a like on a specific photo/prompt, a text box says "Add a comment" before hitting "Send Like".

Icebreakers & Prompts

• Pre-written icebreakers: Not visible.
• Prompt-based replies: Yes, users explicitly like and reply to specific profile prompts or photos.
• Gifts / roses / special sends: Yes. "Roses: 2x as likely to lead to a date". Used primarily for the "Standouts" feed.

6. Pricing & Subscription Tiers

Tier: Hinge+

• Price: - 1 week: €12.99/wk
  • 1 month: €25.99/mo (Save 53%)
  • 3 months: €15.99/mo (Save 71%)
  • 6 months: €12.33/mo (Save 78%)
• Features unlocked:
  • Send unlimited likes
  • See everyone who likes you
  • Set more dating preferences (Subscriber filters)
  • See 2x Standouts daily
  • Sort all incoming likes
  • Browse by who's new or nearby

Tier: HingeX

• Price:
  • 1 week: €17.99/wk
  • 1 month: €36.99/mo (Save 52%)
  • 3 months: €24.66/mo (Save 68%)
  • 6 months: €18.49/mo (Save 76%)
• Features unlocked:
  • Enhanced recommendations (Access to your type)
  • Skip the line (Get recommended to matches sooner)
  • Priority likes (Your likes stay at the top of their list)
  • Includes all Hinge+ benefits

One-time Purchases / Microtransactions

• Boosts: 1 Boost (€7.99), 3 Boosts (€6.66 each), 5 Boosts (€5.99 each). Function: Get seen by 11x more people for one hour. "24 hour Superboost" mentioned (text cut off, spoken as €14.99).
• Roses: Visible as an inventory item (e.g., 1 free Rose), used to access Standouts. Specific purchase pricing screen not shown.
• Other consumables: None visible.

7. Safety & Moderation

• Block user: Yes. "Block List: Block people you know. They won't see you and you won't see them on Hinge."
• Report user: Yes. Mentioned in Safety center: "How to Report Someone on Hinge".
• Unmatch: Not explicitly visible.
• Incognito / hidden mode: Not explicitly visible, though users can "Pause" their profile in settings ("Pausing prevents your profile from being shown to new people").
• Pause / snooze profile: Yes.
• Share date details with friend: Not visible.
• Video call before meeting: Not visible.
• AI photo detection / scam detection: Not visible.
• Emergency resources or safety tips: Yes. Extensive Safety Center shown containing: Crisis Hotlines, Safe Dating Advice, "Protect Yourself From Scammers", "Our Guide to Obtaining Consent". There is also a "Comment Filter: Hiding likes with disrespectful language."

8. Kink & LGBTQ+ Friendliness

Gender & Orientation Options

• Gender options available: Men, Women, Nonbinary people.
• Orientation options: Extensive list shown: Lesbian, Bisexual, Allosexual, Androsexual, Asexual, Autosexual, Bicurious, Demisexual, Fluid, Gay, Straight, Prefer not to say.
• Can users filter by orientation? No direct filter for orientation, but users filter by gender preferences.
• "Show me" options: Men, Women, Nonbinary people, Everyone.

Kink / Alternative Dating Signals

• Relationship type options: Monogamy, Non-monogamy, Figuring out my relationship type.
• Kink-related prompts or profile fields: Not visible.
• Explicit content allowed? Not visible.
• Sexual preference indicators: Short-term relationship, Long-term relationship, open to short, etc.
• Dedicated kink/fetish features: None visible.

LGBTQ+ Specific

• Pride badges or flags: Not visible.
• LGBTQ+ specific features: Mentioned in Safety Center: "Supporting Gender Diversity - Learn about our approach to gender diversity on Hinge."
• Inclusive language in UI: UI uses inclusive dropdowns (e.g., Nonbinary people) and expansive sexuality lists. Uses "he/him" pronouns on the profile vitals check.

9. Unique / Standout Features

1. Specific Liking Mechanic: Users cannot "swipe" on a profile globally; they must scroll through vertical content blocks and send a like specifically attached to a distinct photo or text prompt.
2. Comment with Like: Standard free feature allows sending an opening message attached directly to a photo or prompt before a mutual match occurs.
3. AI Photo Suggestions: During profile creation, an AI tool offers to scan the user's camera roll to suggest the best dating profile photos.
4. "Match Note": A feature allowing users to "Share something with matches you want them to know before chatting."
5. Standouts Feed: A completely separate curated discovery feed that requires a premium currency (Roses) to interact with.

10. Uncertain / Partially Visible Items

1. ⚠️ Superboost pricing: Text at the bottom of the Boost screen mentions a "24 hour Superboost", but the exact pricing card wasn't clearly clicked or shown on screen, though the user narrated a price of €14.99.
2. ⚠️ Dealbreakers for Subscriber Preferences: It is highly likely the paid filters (Height, Intentions) have "Dealbreaker" checkboxes like the free filters do, but the user couldn't click into them because they were paywalled.

11. Features NOT Seen

These features are commonly found in dating apps but were not observed in this recording:

• Left/Right swiping mechanic
• Incognito / Private browsing mode
• Video or Audio calling within the app
• Read receipts for messages
• Travel / Passport mode (changing location freely without GPS)
• Profile verification via government ID

DA Video Analysis tip: Based on the visual evidence, the following DateAtlas tags apply: serious-dating, lgbtq-inclusive, freemium-generous (commenting before matching is free), premium-heavy (vital filters are heavily paywalled), algorithm-based.