Hily

1. App Identity

• Full app name: Hily
• Tagline / marketing copy on screen: "Date As You Are", "Trust matters! Verified accounts get more likes", "It's your time to shine"
• App description (if visible, e.g. app store or onboarding): Not explicitly shown in an app store format, but onboarding frames it as a place to make real connections by using your real name and verified photos.
• Target audience (as implied by copy/visuals): Broad dating app audience ranging from people looking for "New Friends" to "Short Term" and "Long Term" relationships. It appears highly focused on gamification and premium upselling.

2. Verification & Trust

• Photo verification: Yes
  • How it works: Prompts the user to "Copy this gesture to verify your profile" (e.g., taking a live selfie holding up one hand with an open palm).
• ID verification: Not visible
• Phone number required: Yes
• Social media linking (Instagram, Spotify, etc.): Facebook, Snapchat (both available as login/account creation methods). Facebook is specifically listed under the profile "Verification" section.
• Other verification methods: Email address.

3. Profile Creation & Fields

• Required fields: Phone number, Gender identity (Man, Woman, Non-binary), Looking for (Man, Woman, Non-binary), First Name, Birthday, Location permissions, Minimum 1 face-detected photo.
• Optional fields: Ethnicity, Education level, Work field, Bio ("About me").
• Prompt-based questions: - List each prompt category if visible: "My favorite color is", "The animal that perfectly represents my personality is", "I could talk for hours about", "My biggest dream is", "My love language is", "My friends always say that I'm", "There's nothing I love more than".
• Photo slots: 6 standard photo slots visible (1 "Cover" + 5 standard), plus a slot for a "Live cover" (video).
• Bio / free text: Yes ("About me") | Character limit if visible: Not visible, but prompts have a text entry box.
• Interests / tags: Selected via pill-shaped buttons. Categories include: Music, Going out, Sports, Passions, Food & Drinks, Values. Users can select a specific amount (e.g., 0 out of 12 selected).
• Dealbreakers / must-haves: Not labeled as dealbreakers, but users can specify: Preferred partner (Gender), Intentions (Short term, etc.), Height, Body type, Kids, Pets, Alcohol, Smoking, Diet, Religion, Political views, Languages.

4. Discovery & Matching

Matching Mechanic

• Primary mechanic: Vertical scroll/browse feed with overlay buttons, plus a "Pull Down to Like" mechanic.
• How it works: Users view a full-screen vertical profile. They can tap the 'X' button to pass, the 'Heart' button to like, or the 'Envelope' button (Major Crush) to send a message directly. They can also tap "Comment..." directly on specific profile photos or prompt answers.
• Mutual match required to chat? No, users can bypass a mutual match by sending a "Major Crush", which allows them to react and send a message in one tap. Standard messaging likely requires a match.
• Daily limits: Free users have an undisclosed swipe limit. Paid users get 100/day (Premium) or Unlimited (Premium+).

Filters & Search

List every filter/search option visible:

Discovery Features

• Explore / discover feed: "Activity" tab acts as a hub showing "Likes" (who liked you), "Visitors", and "Likes sent".
• "Who liked you" visibility: Paid (Profiles are blurred out in the "Activity" tab with prompts to "Reveal my likes" via Premium).
• Spotlight / boost: Yes. "Hily Boost" - advertised as "Get 10x views" or "Be noticed by X women near you". Offers a 3-day free trial, then €6.49/week.
• Second chance / rewind: Paid ("Rollbacks" - undo hasty swipes).
• Top picks / curated suggestions: "Recommended profiles" (Premium feature offering recommendations based on common interests).

5. Communication

Messaging

• Text messaging: Yes — Free (if matched) / Paid (if using Major Crush).
• Photo/video in chat: Not visible
• Voice messages: Not visible
• Voice/video call: Yes
  • If yes: In-app. There is an "Incoming Video Call" toggle in the app settings.
• Read receipts: Not visible
• Message before matching: Yes
  • If yes: Paid. "Major Crush" feature allows users to "React and send your crush a message in one tap!"

Icebreakers & Prompts

• Pre-written icebreakers: Not visible.
• Prompt-based replies (e.g react to a photo or answer): Yes. Users can type a message in a "Comment..." box overlaid directly on a user's photo, prompt answer, or Spotify Anthem.
• Gifts / roses / special sends: "Major Crushes" function as the premium token to stand out and message first.

6. Pricing & Subscription Tiers

List every tier visible on screen:

Tier: Hily Premium

• Price: €11.99 / 1 Week
• Features unlocked:
  • Likes: 100/day
  • Unblurs: 0/day
  • Recommended profiles
  • Major Crushes: 0/day
  • Rollbacks: 2/day
  • Checks (find out compatibility with other users)
  • Discover the most popular profiles
  • Search people by additional criteria (Advanced filters)
  • Meet people within a 30-mile radius
  • Meet people from anywhere
  • Let nothing distract you (Disable ads)
  • Incognito mode

Tier: Hily Premium+

• Price: €26.99 / 1 Week | €139.99 / 1 Year
• Features unlocked:
  • Likes: Unlimited
  • Unblurs: 2/day
  • Recommended profiles
  • Major Crushes: 2/day
  • Rollbacks: 10/day
  • Checks
  • Discover the most popular profiles
  • Search people by additional criteria
  • Meet people within a 30-mile radius
  • Meet people from anywhere
  • Let nothing distract you (Disable ads)
  • Incognito mode

One-time Purchases / Microtransactions

• Boosts: 3-day free trial, then €6.49/week.
• Welcome Offer Bundle: €2.89 (Discounted from €37.99). Includes 3 Unblurs, 3 Major Crushes, and 6 Rollbacks.
• Other consumables: Users can seemingly buy additional Unblurs, Major Crushes, and Rollbacks as they are heavily metered even on the paid tiers.

7. Safety & Moderation

• Block user: Yes ("Block/Report" button visible at the bottom of profiles).
• Report user: Yes ("Block/Report" button).
  • Report categories visible: Not visible (did not click the button).
• Unmatch: Not visible (did not view active matches).
• Incognito / hidden mode: Paid (Included in Premium/Premium+).
• Pause / snooze profile: Yes ("Hide account" toggle in settings to make profile invisible). Users can also "Logout" or permanently deactivate.
• Share date details with friend (safety check-in): Not visible.
• Video call before meeting: Yes (Video calling is supported).
• AI photo detection / scam detection: Yes, requires copying a hand gesture to verify the user is a live human.
• Emergency resources or safety tips: Not visible.
• Additional: "Explicit Filter" in settings which "hides messages that can be perceived as offensive" (Toggle, default on).

8. Kink & LGBTQ+ Friendliness

Gender & Orientation Options

• Gender options available: Man, Woman, Non-binary.
• Orientation options: Not explicitly labeled as "orientation," but handled via the "I'm looking for a..." prompt.
• Can users filter by orientation? Yes, via the preferred gender filter.
• "Show me" options: Man, Woman, Non-binary.

Kink / Alternative Dating Signals

• Relationship type options: New Friends, Short Term, Long Term, Short Term Open to Long, Long Term Open to Short.
• Kink-related prompts or profile fields: Not visible.
• Explicit content allowed? No/Not visible (App includes an "Explicit Filter" for messages, implying a desire to moderate explicit content).
• Sexual preference indicators: None specifically sexual, mostly relational (Short term vs Long term).
• Dedicated kink/fetish features: Not visible.

LGBTQ+ Specific

• Pride badges or flags: Not visible.
• LGBTQ+ specific features: Not visible.
• Inclusive language in UI: Includes "Non-binary" as a primary onboarding option for both identity and preference.

9. Unique / Standout Features

1. Ick or Click?: A quick 5-minute Compatibility Quiz feature directly embedded in the app that compares your answers with another user's to see how you "click". Displays a visual score (e.g., 0/40) on the profile menu.
2. Pull Down to Like: A unique gesture mechanic overlaying the profile screen, though standard buttons exist as well.
3. Comment-to-Connect: The UI heavily emphasizes typing a custom message directly onto a specific photo or prompt ("Comment...") rather than just swiping a whole profile.
4. Extreme Tiering/Metering: The Premium tiers are highly unusual in that standard "Premium" still restricts core features to zero per day (0 Unblurs, 0 Major Crushes), requiring "Premium+" or a la carte microtransactions to actually access them.

10. Uncertain / Partially Visible Items

⚠️ Items flagged because they were only briefly visible or unclear:

1. Free Tier Like Limits: The exact number of likes allowed on the free tier is never explicitly stated, though a paywall was hit.
2. "Live cover": A photo slot labeled "Live cover" with a play icon was visible during the profile edit screen, suggesting users can upload a looping video or Live Photo as their primary image, but it wasn't demonstrated.

11. Features NOT Seen

These features are commonly found in dating apps but were not observed in this recording. They may still exist in the app — they just weren't shown:

• Active chat interface / inbox layout
• Successful match screen celebration
• Audio prompts / voice notes on profiles
• Read receipts toggle
• Third-party social link displays (e.g., a connected Instagram grid or top Spotify artists visually rendered on the profile)