Blued
Reviewed by Vicky from DateAtlas · last reviewed 2026-04-14
1 country
DateAtlas is an independent review and comparison service and is not affiliated with, endorsed by, or sponsored by Blued or its operator. Blued and its logo are trademarks of their respective owner, used here for identification, review, and comparison only. Scores and rankings are our own opinions and third-party data. See our disclaimer.
Citation-ready summary
Blued: key facts
As of July 2026, DateAtlas tracks Blued across 1 countries. Its average DateAtlas rating is 0/5, its comparative safety score averages 6/10, and its strongest tracked market is China.
- Countries tracked
- 1
- DateAtlas rating
- 0/5
- Average safety
- 6/10
- Strongest tracked market
- China
Cite as: DateAtlas, “Blued: key facts,” dataset v2026.07, https://dateatlas.app/apps/blued/. Values are comparative estimates derived from third-party sources. See the methodology and source notes.
Blued is the world's largest gay social and dating app, founded in 2012 by Geng Le and operated by BlueCity, which listed on NASDAQ in 2020. The app has reported more than 60 million registered users across China, Southeast Asia, India, Latin America, and other markets, with particular strength in Asian LGBTQ+ communities where local alternatives are limited. Blued combines dating and hookup discovery with livestreaming, short video, and community features. Features include location-based browsing, photo and video profiles, live broadcasts, virtual gifts, and health-related content including HIV-awareness campaigns.
Tags
At a Glance
What Users Say
Blued is the dominant gay dating and social app across much of Asia and, by registered users, the largest in the world. Its scale in Chinese-speaking markets, Southeast Asia, Korea, and parts of Latin America gives it match pools that Grindr does not consistently match outside Western hubs. The product is best understood as a hybrid dating and livestream social network: livestreaming, virtual gifts, and short video are central to the experience and to revenue, which means the feed feels more like a content platform than a pure dating app. For users who just want location-based chat, this can be noisy. Moderation has been a recurring pressure point, both from Chinese regulators and from user-safety perspectives, with periodic app-store suspensions. HIV and sexual-health advocacy is unusually prominent for a dating app. Concerns remain around privacy for users in jurisdictions where homosexuality is criminalized.
Pros & Cons
Pros
- Largest LGBTQ+ user base in Asia
- Strong coverage in China, SEA, and Latin America
- Livestream and community features beyond dating
- Active HIV-awareness and sexual-health programs
- Location-based and video-first discovery
- Virtual gift and creator economy integrated
- Long operating history with BlueCity
Cons
- Feed can feel more like livestream app than dating app
- Privacy concerns for users in hostile jurisdictions
- Has reportedly faced regulatory scrutiny and underage-user concerns in the past (per public reports; not independently verified)
- Monetization pressure via virtual gifts
- Moderation quality varies by region
Is Blued legit and safe?
Legitimate and dominant in China — but it is the one app in our set needing a local SIM.
Yes. Blued is legitimate — our notes describe the world’s largest gay dating and social app, with live streaming central to the product — and DateAtlas scores its Chinese usage 8/10. The practical barrier is access: Blued is the only app in this set our data flags as requiring a local SIM, so visitors without a Chinese number cannot register.
“Legit” here means the app is a real, operating product rather than a scam front, judged against the data we hold: store ratings, our per-country safety scores, and the feature flags in our dataset. It is not a security audit and not a guarantee — see our methodology.
Blued pricing
What we measured, not what the publisher advertises. Each figure below is derived from the local premium prices recorded in our dataset for Blued.
Free
Free
- Core matching without paying — our dataset records Blued pricing as a premium upgrade rather than an entry fee
- Free tier present in the one country where DateAtlas tracks Blued
Premium — China only
$9.99/mo
- Measured $9.99/mo in China
- DateAtlas tracks Blued in 1 of our 30 countries — this is a local price and not a global average
- DateAtlas measurement — not an official list price; store currency and promotions vary by country
- Free: Baseline tier. DateAtlas records a premium upgrade price above it in 1 of our 30 tracked countries — no entry fee is recorded for Blued.
- Premium — China only: DateAtlas measurement (dataset v2026.07): premium_local_price_usd for Blued — $9.99/mo in China. Too few country rows for a meaningful median, so the measured price is shown per country rather than averaged. Observed range $9.99–$9.99 across 1 country.
- Prices are converted to USD and change with local promotions, platform and account. Always check the current price in your own store before paying.
Blued FAQ
Is Blued safe to use?
Can foreigners use Blued in China?
How much does Blued premium cost?
Is Blued free to use?
Does Blued have video chat?
In how many countries does Blued work?
Is Blued popular in China?
What kind of dating is Blued best for?
Does Blued verify profiles?
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Country Coverage
All 1 countries where Blued is tracked.
Country Coverage
All 1 countries where Blued is tracked.
| Country | Usage | Safety | Premium | Play Rating |
|---|---|---|---|---|
| China | 8/10 | 6/10 | $9.99 | -- |